Transforming Consumer Brands
I partner with investors, boards, and leadership teams to lead high-impact transformations in apparel, luxury, and consumer retail.
I’m a CEO and operator focused on transforming consumer brands at pivotal moments—whether that means repositioning the brand, rebuilding the product and customer experience, or driving a full operational reset.
Over the past decade, I’ve led transformations across global brands and turnaround situations, including The North Face, TRX, Bonobos, and now Paul Stuart, where I serve as CEO and equity partner.
Operating Experience
How I Work
Partnering with Investors to Lead Transformations
I partner with investors to identify, diligence, and lead transformations of consumer brands in need of reinvention.
I lead the process from investment thesis through execution as CEO or operating partner—across brand, product, and operating model.
Recent work includes Paul Stuart and Bonobos.
Board Roles
I serve on boards as an operator who has been in the seat—bringing practical perspective to strategy, growth, and execution.
I work closely with CEOs and leadership teams on the decisions that matter most, with a focus on clarity, focus, and execution.
Current: Board Member, GRAYL
Advisory
I advise a select group of companies where I can bring direct, relevant operating experience.
AI & Retail Technology
I work with emerging AI and retail technology companies—bringing the perspective of a CEO who has implemented these tools in practice.
Recent work includes: Spangle.ai, Decagon, Pietra, Mercator Intelligence
Consumer Brands
I advise founders and leadership teams of consumer brands on growth, positioning, and operational focus during key moments of change.
Recent work includes: Thuma, Aletha Health, M.M. LaFleur, Good Pharma, Maavee
Selected Advisory & Board Work
Let’s Connect
If you’re working on a brand transformation, building in consumer, or thinking through a pivotal moment—I’d be glad to connect.